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HBR's 10 must reads on innovation
- ISBN9781422189856
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- description179 pages : illustrations
- series title
- Main Library
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Notes
- Includes index.
Content
- The innovation catalysts / by Roger L. Martin
- Stop the innovation wars / by Vijay Govindarajam and Chris Trimble
- How GE in disrupting itself / by Jeffrey R. Immelt, Vijay Govindarajam and Chris Trimble
- The customer-centered innovation map / by Lance A. Bettencourt and Anthony W. Ulwick
- Is it real? Can we win? Is it worth doing? / by George S. Day