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Strategic management

Kennedy, Reed

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Notes
  • Bibliographic Note
    Includes bibliographical references.
    • Content
    • Chapter 1. Mastering strategy : art and science
    • Chapter 2. Assessing organizational performance
    • Chapter 3. Evaluating the external environment
    • Chapter 4. Evaluating the internal environment
    • Chapter 5. Synthesis of strategic issues and analysis
      Subjects