Digital
Strategic management
Kennedy, Reed- ISBN1949373967
- publisher
- description1 online resource (343 pages) : color illustrations
- genreElectronic Books
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Additional Information
Notes
Includes bibliographical references.
Content
- Chapter 1. Mastering strategy : art and science
- Chapter 2. Assessing organizational performance
- Chapter 3. Evaluating the external environment
- Chapter 4. Evaluating the internal environment
- Chapter 5. Synthesis of strategic issues and analysis
Subjects