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Essentials of strategic management : the quest for competitive advantage

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Notes
  • Bibliographic Note
    Includes bibliographical references and index.
    • Content
    • Part one. Concepts and techniques for crafting and executing strategy
    • Section A. Introduction and overview
    • Strategy, business models, and competitive advantage
    • The strategy formulation, strategy execution process
    • Section B. Core concepts and analytical tools
      Subjects