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Transforming sales management : lead sales teamsthrough change

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Notes
  • Bibliographic Note
    Includes bibliographical references (pages [209]-216) and index.
  • Content
    • Introduction : sales transformation, sales management, and change management, and the importance of learning how to manage personal change
    • Four popular change models : Lewin's change theory, Kotter's 8-stage change model, Hiatt's ADKAR change model, and McKinsey's 7-s change model
    • Four more change models : Kubler-Ross' 5 stages of grief SARA curve, Conner's positive response curve, and Conner's negative response curve
    • Changes to buying and selling
    • Focusing on individuals