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The dynamics of mass communication : media in the digital age

Dominick, Joseph R.

  • ISBN
    9780071287876
  • edition
    Tenth edition
  • publisher
    New York : McGraw-Hill, [2009]
  • description
    xxv, 457 pages : color illustrations|+ DVD-ROM
  • Loan Period
    Room Use Only
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  • Notes
    Includes bibliographical references and index.
    • Content
    • Part I. The nature and history of mass communication
    • Chapter 1. Communication : mass and other forms
    • Chapter 2. Perspectives on mass communication
    • Chapter 3. Historical and cultural context
    • Part II. Media
      Subjects