Introduction to customer relationship management

Business ethics

Gow, Carmelita Miranda

Human sigma : managing the employee-customer encounter

Fleming, John H.

Principles and practices in marketing in the Philippine setting

Go, Josiah

eMarketing : the essential guide to marketing in a digital world

Stokes, Rob

The China factor : leveraging emerging business strategies to compete, grow, and win in the new global economy

Karam, Amy

Customer value management

Managing people

Love thy customer : creating delight, preventing dissatisfaction, and pleasing your hardest-to-please customers

Brinkman, Rick

What clients love : a field guide to growing your business

Beckwith, Harry